Get a Grip on the New Coca-Cola Contour Bottle

ATLANTA, Sept. 4, 2007 – America’s favorite curvy bottle is getting an on-the-go makeover.

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Nutrisoda Film Promotion is Pure Magic

MINNEAPOLIS, (Aug. 2, 2007) – Ardea Beverage Company, creators of airforce Nutrisoda, has entered into a promotional relationship with The Walt Disney Company that will be magic for movie lovers.

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FRS® Healthy Energy Beverage Now Available in More Than 2,500 GNC Stores Nationwide

Santa Barbara, CA, July 31, 2007 –The FRS Company, a developer and distributor of healthy energy beverages and antioxidant-based nutrition and wellness products, today announced that FRS®, the company’s patented Free Radical Scavenging (FRS) healthy energy ready-to-drink and chew products are now available for consumer purchase in GNC stores across the country. Initial distribution has put FRS products in more than 2,500 GNC-owned and- operated locations to meet consumer demand for healthy alternatives to energy drinks.

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Crunk!!! Goes to Sturgis Motorcycle Rally

ATLANTA –July 31, 2007 – This year, attendees of the Sturgis Motorcycle Rally in South Dakota will be living the high energy, fun and crazy lifestyle thanks to CRUNK!!! Energy Drink, which has been dubbed the official energy drink of The Full Throttle Saloon. Beginning August 3rd, CRUNK!!! is taking over the 30-acre Full Throttle Saloon, known as the world’s largest biker bar.

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Look Good, Do Good: Nutrisoda® launches 2007 T-shirt Design Contest

MINNEAPOLIS, (July 18, 2007) Behold the power of Good: A year ago nutrient-enhanced airforce Nutrisoda – the “Good Soda” – set out to raise funds for a good cause. Now, with the launch of Nutrisoda’s second annual T-Shirt Design Contest, theLook Good, Do Good campaign has become an international celebration of good works, good design, looking good and feeling good.

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Crunk!!! Energy Drink Named Official Beverage of 5th Annual Crunkfest

Theembodiment of energy, CRUNK!!! Energy Drink is designed to deliver mental andphysical vitality while supporting the immune system.Made with real pomegranate juice and aunique combination ofherbal supplements, amino acids, complex vitamins and caffeine,CRUNK!!!is the energy drink that enhances the hip-hop lifestyle.

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Anheuser-Busch to Distribute Icelandic Glacial Water in the United States

ST. LOUIS/THORLAKSHOFN, Iceland (July 18, 2007) - Anheuser-Busch, Inc.

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FRS® Healthy Energy Beverage to be Distributed Nationally Through Amazon.com

Santa Barbara, CA, July 17, 2007 - New Sun Nutrition, a developer and distributor of healthy energy beverages and antioxidant-based nutrition and wellness products, today announced that FRS®, the company's patented Free Radical Scavenging (FRS) healthy energy products, will be carried by Amazon.com, the world's 66th leading brand, nationally.

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Significant New Investor Announced by Premium Bottled Water Company - Penta Water

Penta ultra-purified premium drinking water is possibly the world's purest drinking water. Penta Water undergoes a rigorous 13-step, 11-hour purification and patented physics process which not only purifies the water, but also enhances its absorption characteristics.

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Evian® North America Appoints Elio Pacheco as President and General Manager

ATLANTA, GA: July 2007 — Evian® Natural Spring Water, the world’s leading brand of bottled water, announced the appointment ofElio Pacheco as President and General Manager of Evian North America. Jeff Caswell,former Senior Brand Manager, has been promoted toVice President of Marketing of Evian North America.

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Leading Healthy Energy Company New Sun Nutrition Changes Corporate Name to the FRS Company

Santa Barbara, CA, July 24, 2007 - New Sun Nutrition, a developer and distributor of healthy beverages Inc. verages and nutritional supplements, today announced a corporate name change to The FRS Company to better align the company with the brand’sFRS®(Free Radical Scavenger) product line of ready-to-drink cans, concentrate, powder and chews.

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Sweet Leaf Tea Lemonade Wins NASFT Award for Outstanding Cold Beverage

AUSTIN (July 27, 2007) – Sweet Leaf Tea, a Texas-born and brewed bottled tea company and one of the nation's leading all natural tea brands, launched its own organic lemonade line in Spring 2007. After a successful launch, its Organic Original Lemonade received the Silver Softi award in the Outstanding Cold Beverage category at the 2007 National Association of Specialty Foods Trade (NASFT) Fancy Food Show.

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Cytosport, Maker of Muscle Milk, Signs First-Round Draft Pick Adrian Peterson to a Three-Year Deal

Benicia, CA (July 27, 2007) - Today, CytoSport Inc., maker of Muscle Milk® and Cytomax® Performance Drink, announced the signing of first-round draft pick (seventh overall) Adrian Peterson to a three-year deal.

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airforce® Nutrisoda® Lands on Macy's Runway for Glamorama 2007

MINNEAPOLIS, (July 25, 2007)It’s sleek. It’s chic.

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Clearly Canadian engages sevices of INOV8 Beverage

British Columbia - July 26, 2007 - Clearly Canadian Beverage Corporation (OTCBB:CCBEF) (the “Company”) announced today that it has hired the INOV8 Beverage Company to develop a new line of beverages under the Clearly Canadian trademark that will capitalize on the brand’s heritage in the fast growing water business. INOV8 is led by two beverage industry giants – Mike Weinstein, former CEO of Snapple, and Brian O’Byrne, former CEO of Yoo-hoo/Orangina.

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Kid Fuel™ Introduces Vitamin-Enhanced Water For Children

Las Vegas, NV – July, 2007 – Kid Fuel™, the world’s first vitamin-enhanced water beverage, created for children ages 3 to 12, fills the void for healthy alternatives to high-sugar, high-calorie sodas and juices. The Kid Fuel™ nutritional ingredients are specially formulated for maintaining optimal health:·The Kid Fuel™ formula contains a complete matrix of B-Vitamins with 100% RDA of B-6 and B-12 and 20% RDA of B-3, B-5 and Biotin in every 8oz bottle.

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EX Drinks U.S. Enters Market with Healthy Trio

ANAHEIM HILLS, CA (July 30, 2007) – EX Drinks U.S. LLC, (EXDUS), quietly founded in Orange County in 2005 with more than $3 million in start-up capital, is beginning to make noise: Noise about its marketing strategy and its healthy alternatives to industry-leading energy drinks containing megadoses of caffeine, vitamins, processed sugar and taurine.

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AQUA2GO, The Alternative to Plastic Bottles, Goes National

Los Angeles, CA - July 2007 - Esgee Enterprises, LLC, makers of AQUA2GO, announce news of a new contract to take the popular, new, boxed water to national distribution level through Tree of Life. Plans for expansion have been in the works since the launch of AQUA2GO in December 2006.

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Stuart “Chip” Lucas Joins the Iceland Spring and New Leaf Team as the New England Division Manager

New Leaf is an all natural line of green, white and blue teas, organically sweetened with evaporated cane juice. New Leaf is currently available in nine delicious flavors including: White Tea Strawberry, White Tea Tangerine, White Tea Honeydew Melon, White Tea Ginseng and Honey, Green Tea Plum, Green Tea Ginseng, Blue Tea Lemon, Blue Tea Raspberry and Blue Tea Peach.

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Loblaws, Canada's Largest Supermarket Chain, Now to Carry Clearly Canadian's New Natural Enhanced Wa

VANCOUVER, British Columbia - Clearly Canadian (OTCBB:CCBEF - News; the "Company") is pleased to announce that its new line-up of Natural Enhanced Waters (dailyEnergy, dailyVitamin and dailyHydration, a certified organic essence water) has been listed with Loblaws, Canada's largest supermarket chain and will be available in all of their Natural Value departments. This, combined with almost 100 new recent supermarket outlet listings in Western Canada, continues the pattern of major retailer acceptance of this innovative new product line.

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Thomas Kemper Soda Expands Distribution Throughout the West

PORTLAND, OR - July 10, 2007 - Thomas Kemper Soda Company, a Portland, Ore.-based maker of premium craft brewed soda, today announced three significant distribution agreements, driven by the company's national expansion.

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Happy 25th Anniversary, Diet Coke!

ATLANTA, GA - July 2007 - Twenty-five years ago, Diet Coke burst onto the scene and forever changed the beverage landscape. Today, the global brand is the #1 diet sparkling beverage in the world, and its launch is viewed as one of the most successful in beverage history.

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Go Fast Sports and Beverage Co. Announces Two New Additions to Senior Management Team

DENVER, CO (July 12, 2007) - Go Fast Sports & Beverage Co. announced today the addition of two senior executives to their management team.

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Finally, Something Good on the Radio: Nutrisoda

MINNEAPOLIS, (July 13, 2007) - It's not easy being "The Good Soda." Now nutrient-enhanced airforce® Nutrisoda® is clearing the air in three new radio spots that can be heard atwww.

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Students in Focus Nutrisoda® Study Improve Standardized Test Scores By 8.9 Percent

MINNEAPOLIS, (July 16, 2007) - At the annual School Nutrition Association National Conference in Chicago today, Ardea Beverage Company announced the results of a controlled case study it recently conducted in the Cherokee County School District in South Carolina. Results from the study, which involved 200 7th grade students, show improved standardized test results.

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LIV Natural™ Celebrates Brand's One-Year Anniversary

Princeton, New Jersey - July 17, 2007 - LIV Natural™, the innovative all-natural sports drink designed for athletes and active adults and kids has lots to celebrate as it marks its one-year anniversary. Today it announced its significant successes in penetrating the Boston market while it also introduced its fourth delicious flavor, Citrus Passion, arriving on store shelves this month.

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Pure Cool, a Delicious Cool Water Taste Sensation Launches at Fancy Food Show in the Big Apple

A deliciously cool taste sensation never before experienced in a water product hits the Big Apple. Now you can have the purity and health benefits of water and great taste! Patent pending formulas were developed to create a premium line of cool flavored water beverages that both impart an actual cooling sensation and are socially perceived as being "cool" to drink.

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Purchase Offers Encourage Go Fast Sports & Beverage Co. to Seek Growth Partner

DENVER, CO (June 29, 2007) - After receiving several unsolicited offers to purchase the company, Go Fast Sports & Beverage Company announced today that they are exploring strategic alternatives to further enhance and grow the Go Fast Brand. While the company is not at liberty to disclose the names of those entities that have submitted offers, they have confirmed that they include one of the company's largest distributors and a leading group out of South Africa.

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Jones Soda Gets Exclusive Rights to Natural Ingredient from Japan for Use in New Type of Energy Drin

SEATTLE, WA - June 27, 2007 - Jones Soda Co. (the "Company" or "Jones Soda"), today announced that it has entered into an agreement with Pharma Foods International Co.

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Maine-Made Capt'n Eli's Soda Adds Lemon Lime, Strawberry, and Orange Pop

PORTLAND, MAINE - (June 19, 2007) - Capt'n Eli's Soda announces three new sodas in its premium line: Lemon Lime, Strawberry Pop, and Orange Pop. These three new flavors join Capt'n Eli's Root Beer, Ginger Beer, Parrot Punch, and Blueberry Pop.

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Leading Brands Launches STOKED Energy

Vancouver, B.C. Canada, June 2007 - Leading Brands, Inc.

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7-Eleven to Carry TrueBlue in 5,300 Stores

Vancouver, Canada, June 18, 2007 - Leading Brands, Inc. (Nasdaq: LBIX), North America's only fully integrated healthy beverage company, is pleased to announce that its TrueBlue Blueberry Juice brand has now been recommended by 7-Eleven, Inc.

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New Triple Strength Ginger 'Gizer Beverage Delivers Coveted Kick...

MONTEREY, Calif., - Revved up with powerful antioxidants and 12 constituents superior to vitamin E, The Ginger People announce the launch of their newest ginger beverage, Ginger 'Gizer.

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T42 - Emulated but not Duplicated

Palm Beach Gardens FL - July, 2007 … In what must be the supreme compliment to Teacrest's line of "Classic Teas", the country's leading mass market tea bottler has paid homage to the skills of our company by creating a new line of black teas. Not only has the Snapple company just introduced Earl Grey, English Breakfast and Orange Pekoe (an iced tea), it has stylized its new packaging along the lines of Teacrest's shelf imposing T42 designs and cleaver witticisms as well as using the term "classic".

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Health and Prevention Get the Hint: Drink Water, Not Sugar

SAN FRANCISCO (July 2007) - HINT all natural essence water is pleased to announce that it has been honored by both Health and Prevention magazines as the leader in the beverage industry as a healthy option amidst the hundreds of others on the market today. Health Magazine, one of the nation's leading health and lifestyle publications touted Hint as "best flavored water" and noteworthy publication Prevention cited the brand as one of the "best new foods for you.

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ARIZONA COMING TO A SOFT DRINK AISLE NEAR YOU

Lake Success, New York ----- Ferolito Vultaggio & Sons, makers of AriZona Beverages, is introducing a new " Fridge Box" to its package portfolio. The "Fridge Box" is a 12-pack dispenser carton that holds 12-11.

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METROMINT CHILLS DOWN NEW YORK THIS SUMMER WITH TWO NEW VARIETIES

SAN FRANCISCO, CA - Just in time for summer, Metromint (www.metromint.

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Daredevil Energy Drink Selected as Official Energy Drink of the 2007 MTV Movie Awards Gift Suite

Outlast Nutrition LLC, announced that Daredevil Energy Drink was selected as the official energy drink sponsor of the 2007 MTV Movie awards gift suites. The MTV Video Awards Gift Suite is a three day event hosted by GBK Productions to help celebrate the 2007 nominees and presenters.

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White Hat Brands Expands Management Team as Company Gears up to Bring its Dog On It! Fortified Juice

Atlanta, GA - June 6, 2007 - White Hat Brands, an Atlanta-based beverage company committed to kids' wellness, today announced that it has expanded its management team to support the company's growth as it prepares to bring its Dog On It! multi-vitamin- fortified juice beverages for kids ages 8-12 ("Tweens") to the retail market. Joining the company are Don Lux, who was named Vice President of Operations, and James Skurchak, who has been named Vice President of Sales.

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Shock Coffee on Ice

New York, NY June 7, 2007- Shock Coffee, the leading Hyper-Caffeinated coffee with over 50% more caffeine than other gourmet coffees, announced today that it has partnered with GoodWest Industries, the innovators and leaders in "Bag-in-a-Box" shelf-stable food service dispensing solutions. Never before available in iced-coffee form, consumers can now purchase Hyper-Caffeinated Shock Iced Coffee to "perk" up and cool down.

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Now Containing the Diabetes Research Institute Logo, VitaZest is the Newest Up and Coming, Vitamin-E

Boca Raton, FL JUNE 2007 — "Consumers will find VitaZest to be a good choice because of its healthy point of difference, said Ziv Alcalay, VP Operations for Triple A Products, the maker of VitaZest. "And, because of its healthful qualities, VitaZest has an agreement to do cross promotions with a leading diabetes research organization—The Diabetes Research Institute Foundation (DRIF).

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VegasFuel Energy Drink Signed as Title Sponsor for International Fighting Organization Through 2010

LAS VEGAS, June 2007 - Steele Cage Promotions, LLC (www.steelecage.

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Diet Big Red Redefines its Flavor

WACO, Texas - June 2007 - Beginning this summer, Big Red®, the number one red soft drink, moves forward in a rejuvenating way. Focusing on the brand's sugar-free version, Diet Big Red® will hit the Texas market in full force with a new flavor formulation and the first packaging update since 1997.

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REED'S GINGER BREW EXTRA AND VIRGIL'S ROOT BEER TAKE TOP SPOTS ON SPINS RANKINGS

LOS ANGELES, Calif. (June 8, 2007) - Reed's, Inc.

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Jennifer Aniston Discovers the Water With all the Answers

Whitestone, ny (June, 2007) - everyone knows about jennifer aniston's healthy lifestyle. the all-american beauty has a passion for yoga, cooking organic meals and walking norman and dolly on the beach.

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Icelandic Water Holdings Announces CarbonNeutral® Certification

Thorlakshofn, Iceland (June 2007) - Icelandic Water Holdings ehf. maker of Icelandic Glacial Natural Spring Water, today announced that it has received CarbonNeutral® Certification from leading climate change company, The CarbonNeutral Company, making Icelandic Glacial the first super-premium bottled water distributed in the United States to be recognized for its ongoing commitment to reduce its overall carbon imprint on the environment.

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Skinny Water® Now Available in over 180 Super Target Stores

Scooting through the aisles of Target Corp.'s Super Target Stores just became the newest and easiest way to shed extra pounds-and just in time for bathing suit season! The reason:Skinny Nutritional Corp.

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Women's Foodservice Forum (WFF) Honors the Coca-Cola Company for Supporting and Advancing Women Lead

CHICAGO, IL (June, 2007) - The Women's Foodservice Forum (WFF) is pleased to announce that The Coca-Cola Company is the winner of the 2nd annual Jackie B. Trujillo SOAR Award.

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GuS® – Grown-up Soda® Teams Up With Alaska Distributors Co. in Greater Puget Sound R

NEW YORK, New York (June 6, 2007) - Utmost Brands, Inc., maker of GuS - Grown-up Soda, and Alaska Distributors Co.

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Fuze Beverage Announces Packaging Award

Englewood Cliffs, NJ, February 1, 2007— FUZE Beverages, LLC., has received the 2007 Silver National Association of Container Distributors (N.

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Lifestyle Beverages Inc. and Ohio Wine & Beverage Co. Join Forces to Distribute TrimWater

Youngstown, O.H. - May 24, 2007 - Lifestyle Beverages Inc.

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FRS Healthy Energy Beverage to be Distributed Nationally Through More than 2,500 GNC Stores, a Leadi

Santa Barbara, CA, May 23, 2007 - New Sun Nutrition, a developer and distributor of healthy energy beverages and flavonoid antioxidant-based nutrition and wellness products, today announced that FRS®, the company's patented Free Radical Scavenging (FRS) healthy energy products, will be carried at more than 2,500 GNC stores across the country. The FRS ready-to-drink and chew products are slated to hit GNC store shelves on July 2, 2007.

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TrimWater Expands Into Michigan

Garden City, NY June 19, 2007 - Lifestyle Beverages, Inc. today partnered with Imperial Beverage to expand TrimWater's North American distribution network to Michigan.

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Who's Your Daddy, Inc. Expands Retail Distribution Into Smith's

SAN DIEGO, CA - May 31, 2007 - Who's Your Daddy, Inc. (OTC BB:WYDY.

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Steve Parano Joins New Leaf Tea as VP of Sales

New Leaf is an all natural line of green, white and blue teas, organically sweetened with evaporated cane juice. New Leaf is currently available in nine delicious flavors including: White Tea Strawberry, White Tea Tangerine, White Tea Honeydew Melon, White Tea Ginseng and Honey, Green Tea Plum, Green Tea Ginseng, Blue Tea Lemon, Blue Tea Raspberry and Blue Tea Peach.

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Former Red Bull North America CEO Named to DRY Soda Board of Directors

SEATTLE--(BUSINESS WIRE)--Dan Ginsberg, former chief executive officer of Red Bull North America, has agreed to sit on DRY Soda Co.'s Board of Directors.

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Organic Tea Company Teams With Leading International Distributor

May 2007 - Dallas, TX - Tempest Tea, leader in premium Organic/Fair Trade Certified teas, is excited to announce their first multi-pallet shipment to Puerto Rican based V. Suarez distribution.

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Function Drinks Launches Three New Functionalities to Boost your Immune System, Improve Your Mood, a

To boost your immune system, House Call uses a combination of chrorella, beta glucan, NAC, and vitamins C and E. Chrorella is a green algae macronutrient that focuses your immune system on relevant threats.

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The World Tea Expo Opens Next Week in Atlanta

Las Vegas, June 1, 2007 - In just one week, the World Tea Expo--the world's largest trade show dedicated to tea and tea-related products--will open its doors. It's not too late to register and join over 300 exhibitors and 5,000+ buyers as they gather in Atlanta at the Georgia World Congress Center, June 9-11, for three days packed with new trends, educational workshops, and invaluable networking opportunities.

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Zen Tea 2 Ounce Shots Available at Whole Foods

Whole Foods is very impressed with the Zen Shot™ product and will be launching the Zen Shot™ product line in all Texas stores during the week of July 16th. This is a one of a kind product that is pure and natural.

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National Beverage's FIZZ Goes to NASDAQ

FORT LAUDERDALE, Fla.--(BUSINESS WIRE)--National Beverage Corp.

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Fizzy Lizzy and Exclusive Beverage Enter into Exclusive Distribution Agreement

Exclusive Beverage is the leading distributor of natural, healthy, organic and upscale beverages in New York City and Long Island. In addition to Fizzy Lizzy, Exclusive's portfolio includes Bombilla Gourd, New Leaf, Hint, Langers, Vita Coco, O Water, Jana, Luvli, Purity Organic, San Faustino, Jones and Veryfine.

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airforce Nutrisoda Chef Oasis Event Hosts Top Chefs

MINNEAPOLIS, (May 31, 2007) - Ardea Beverage Company announced that the exclusive airforce® Nutrisoda® Chef Oasis event on May 7, 2007 was attended by many of the nation's top chefs. The event was held prior to the James Beard Foundation Awards, the premier honors for professional culinary artists across North America.

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The Coca-Cola Company Pledges to Replace the Water it Uses in its Beverages and Their Production

BEIJING, June 5, 2007 - The Coca-Cola Company (TCCC) today pledged to lead its global beverage operations, including those of its franchise bottlers, to replace the water it uses in its beverages and their production. The Company will focus its actions in three core areas: 1) reducing the water used to produce its beverages, 2) recycling water used for beverage manufacturing processes, and 3) replenishing water in communities and nature.

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Hint Water to Feature Images of Disney•Pixar's Ratatouille

SAN FRANCISCO (June 2007) - This month Hint Inc., maker of all-natural, great tasting Hint® , essence water without sugar, preservatives or anything artificial, launches its third major promotional tie-in with a Disney film.

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Tully's Coffee Teams up to Help Fight Juvenile Diabetes

SEATTLE, WA - May 21, 2007 - Tully's Coffee Corporation (Tully's), a fully handcrafted coffee roaster, will be donating 15 percent of all company-wide store revenue to benefit the Juvenile Diabetes Research Fund (JDRF) during a one-day promotion on Tuesday, May 22. In partnership with JDRF, Tully's will help meet this year's fundraising goals, with more than 80% of funds going directly to worldwide research.

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The Dad's Root Beer Company and Racing Professionals Form Strong Partnership for the Indy 500 and Be

INDIANAPOLIS, IN - May 22, 2007 - Racing Professionals is thrilled to announce a new partnership between The Dad's Root Beer Company and their number #19 IndyCar, driven by Jon Herb. The nostalgic soft drink brand is celebrating their 70th Birthday in 2007 and eager to launch a national marketing campaign in collaboration with Racing Professionals, LLC as an IndyCar team sponsor for the 91st running of the Indianapolis 500.

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Who's Your Daddy, Inc. Addresses International, Restaurant, Bar, Fast Food and Concession Markets

SAN DIEGO, CA - May 24, 2007 - Who's Your Daddy, Inc. (OTC BB:WYDY.

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National Soft Drink of Scotland to Invade the U.S

Charlotte, N.C IRN-BRU®, the PHENOMENAL national soft drink of Scotland, is just that, according to lovers of this unique carbonated fruit flavored beverage.

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Go Fast Launches Co-Branded Package with Orange County Choppers

@@DEFAULTADMay 2007 - Go Fast Sports & Beverage Company recently launched a co-branded package for Go Fast Energy Drink with Orange County Choppers. A dramatic unveiling of the Go Fast Chopper was featured on the OCC program "American Chopper" on TLC in April 2007, where the chopper was flown in by helicopter and lowered onto pallets of Go Fast Energy Drink at the Voo Doo Lounge atop the Rio Hotel & Casino.

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mix1® Balanced Energy Through Superior Nutrition Launches in June in Whole Foods Market Loc

BOULDER, CO May 2007 — Busy Americans now have an easier way to maintain a balanced diet. mix1®, an all-natural, nutritional beverage, will launch in June in Whole Foods Market locations across the country.

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Trimwater Expands to the Buckeye State

Garden City, NY - May 08, 2007 - Lifestyle Beverages, Inc. today announced the expansion of its North American distribution network with Nature Beverage Company, a beverage distributor located in Maumee, Ohio.

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Liquid Experience Group Invites All to “Taste Life” With Voodoo Vibe

LOS ANGELES, May 7, 2007 - The Liquid Experience Group, a division of Beverage Concepts LLC, has announced today the availability of the first drink to debut from the Jimi Hendrix branded line. Aptly named Voodoo Vibe, the effervescent drink, labeled with the charge of peace, love, purpose, is now available in stores nationwide and online May 11.

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T42® Now Available Through UNFI

and traditional, is now part of United Natural Foods' (UNFI) multi-state distribution network. Initially, UNFI-East will be supplying many specialty and natural food retailers including Whole Foods.

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New Generation Of Intelligent Sports Drinks

May 7, 2007 - Kooz Beverage Company has launched a cutting-edge sports beverage - LOCK+LOAD™. This innovative sports drink combines DSM Food Specialties' award-winning casein hydrolysate, PeptoPro®, with ‘smart' time released carbohydrates to form a sophisticated armor against fatigue from the inside out.

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First Blush, 100 Percent All Natural Premium Varietal Grape Juice, Launches Exclusively at Whole Foo

Santa Barbara, CA - May 9, 2007. First Blush, the first 100 percent all natural premium varietal grape juice arrives in the refrigerated section of all Whole Foods Markets in California, Arizona & Nevada.

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Kronik Energy Signs Multi-Year Deal With No.1 BMX Racing Pro Bubba Harris

Kronik Energy, a leading manufacturer, marketer and distributor of an extended line of energy drinks, has signed a three-year deal with the American Bicycle Association's No.1 Pro and 2005 Union Cycliste Internationale No.

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New Fruit2O Offers Function and Flavor with Zero Calories

Tarrytown, NY– Consumers now can have delicious refreshment without worrying about unwanted calories! Fruit2O, the innovator of the flavored water category, is unveiling a new vitamin-enhanced line of water beverages formulated with a unique bundle of vitamins, zero calories and zero grams of carbohydrates per serving, and the great taste of Fruit2O. Four new Fruit2O varieties include Energy, Hydration, Immunity and Relax, all scheduled to debut this month in stores nationwide.

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Function Drinks Brings on SoBe Dream Team - Marty Jay Zirofsky, Tim Larsen, & Terry Casey to Joi

Marty Jay Zirofsky joins Function from his post as the VP of sales for the Northeast Division of Fuze. Previously he held executive posts at Izze Beverage Company, Arizona Beverages, and SoBe Beverages.

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Mountain Dew Unveils Aluminum Bottle Series

PURCHASE, NY - May 15, 2007 - Mountain Dew today announced the launch of Green Label Art, a limited-edition series of aluminum bottles featuring designs created by a variety of artists. The Green Label Art series (www.

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Pimp Juice Launch in South Africa Makes Big Splash

St. Louis, MO - May, 2007- As reported on the front page of the Johannesburg Star Newspaper in South Africa, Fillmore Street Brewery, the makers of Nelly's pimp juice energy drink, have completed their first licensed run in Africa with Mathews Phosa, Peter Friedman, and their MojaLife company.

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Bawls Guarana Expands Product Line with Launch of New Cherry Flavor!

Miami, FL - May 2007 - Hobarama, LLC has announced the launch of BAWLS Guarana Cherry - the company's first beverage flavor addition to the BAWLS Guarana product line in nearly three years. Created in response to a flood of fan requests for a cherry-flavored offering, BAWLS Guarana Cherry has a refreshing cherry flavor, blended with a kick of guarana-based caffeine.

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New Leaf is Just Peachy!

New Leaf is an all natural line of teas sweetened with evaporated cane juice. New Leaf is offered in nine delicious flavors of green, white and blue tea including White Tea Strawberry, White Tea Tangerine, White Tea Honey and Ginseng, White Tea Honeydew Melon, Green Tea Plum, Green Tea Ginseng, Blue Tea Lemon, Blue Tea Raspberry and Blue Tea Peach.

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White Hat Brands Introduces “Dog On It!” Brand to Meet Parents' Demand for Nutritious Juice Beverage

ATLANTA, GA, May 1, 2007 - White Hat Brands, an Atlanta-based beverage company committed to kids' wellness, today announced that it is launching a new integrated trade marketing campaign to support the upcoming introduction of its Dog On It!™ juice beverages specifically formulated to help combat childhood obesity and Type 2 diabetes among pre-teens ("tweens"). The new Dog On It! juice varieties will be unveiled at the upcoming Food Marketing Institute (FMI) trade show in Chicago in May.

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"Mabi" Caribbean drink to be distributed by Goya Foods, Inc.

Founded in 2003 Global Beverage is a developer of unique and healthy beverages. In addition to the development of Mabi Soda, Global has also developed Kool Cow Sparkling Dairy Drinks, America's only shelf-stable milk based sparkling dairy beverage line.

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Quench Your Thirst Anytime Anywhere; Trimwater is Now Open 24/7/365

Garden City, NY - May 3, 2007- Lifestyle Beverages, Inc. announced today that TrimWater nutritionally enhanced water beverages are available online atwww.

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Trailblazer Was One of the First African-American Managers In Corporate America

PURCHASE, N.Y. - May 2 - Edward F.

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Solvi Brands LLC Purchases CRUNK!!! Energy Drink

ATLANTA - May 1, 2007 - Solvi Brands LLC, a privately held company, announced today that it had purchased certain assets of Crunk LLC including the CRUNK!!! Energy Drink brand. CRUNK!!! Energy drink was co-created and launched in 2004 by the late beverage industry legend Sidney Frank, founder of Sidney Frank Importing Company and creator of Grey Goose vodka, and Lil' Jon, the Grammy award winning artist and producer.

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Reed's, Inc. Announces Exclusive Distribution Agreement with Manhattan Beer Distributors

Reed's, Inc. (OTCBB:REED)announced today that it has entered into an exclusive distribution agreement with Manhattan Beer Distributors, a leading distributor of brand-name beverages, for distribution of the Reed's, Virgil's and China Cola brands throughout Metro New York, which includes New York City, Long Island and the seven counties north of the city.

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White Hat Brands Introduces New Multi-Vitamin Fortified Juice Beverages for Kids

ATLANTA, GA, May 7, 2007 - White Hat Brands LLC, a beverage company committed to youth wellness, today announced that it is introducing a new line of multi-vitamin-fortified, mid-calorie juice beverages specifically formulated to help combat childhood obesity and Type 2 diabetes among pre-teens ("tweens"). The new product line will go to market under the flagship brand Dog On It! and will feature two new fortified juice beverages - "Barkin' Berry" and "Tail Waggin' Orange.

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LIV Natural(TM) Introduces New Orange Flavor

Princeton, New Jersey - April 9, 2007 - LIV Natural™, the innovative all-natural sports drink designed for athletes and active adults and kids, announced today its third flavor, orange, is now available, joining berry and lemon on retailers' shelves. In addition, all three LIV Natural flavors will now be offered in a 12 oz.

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Consumer Packaged Goods Branding Pro Announced as new Chief Executive Officer of Penta® Wat

Penta ultra-purified premium drinking water is possibly the world's purest drinking water. Penta Water undergoes a rigorous 13-step, 11-hour purification and patented physics process, which not only purifies the water, but also enhances its absorption characteristics.

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airforce Nutrisoda's Richard Moody to Be Honored at Dress for Success 10th Anniversary Gala in New

MINNEAPOLIS, (April 9, 2007) - Ardea Beverage Company, makers of airforce® Nutrisoda® announced today that Richard Moody, global brand ambassador, will be an honoree at the 10th Anniversary Gala for Dress For Success- Suits, Strength & Success. The event, which is to be held at the Marriott Marquis in New York, NY on April 12, 2007 will honor 10 extraordinary individuals and companies who have helped Dress for Success achieve success over the last decade.

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Jones Soda Partners with Vitamin Angels to Save One Million Children from Going Blind

Seattle, WA - Jones Soda Co. (the "Company" or "Jones Soda"), announced today its partnership with Vitamin Angels with a goal to save more than one million children from going blind.

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Award-Winning Hint® All Natural Essence Water in New Bottle to Hit Shelves this May

SAN FRANCISCO (APRIL 2007) - This May, Hint Inc., introduces a new bottle design for their all-natural, great tasting Hint® essence water.

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Bliss Beverage Strikes Nationwide Distribution Deal With Wal-Mart

LOS ANGELES, April 24 - Underscoring its reputation as the fastest-growing independent energy drink company in America, Bliss Beverage today announced a major agreement with the nation's largest retail chain, Wal-Mart, that will significantly increase distribution of Socko Energy beverages in the U.S. Beginning May 15, "WWE RAW(R) Attitude Powered by Socko" and "WWE Slammin' Citrus Powered by Socko" specially-designed four-packs will be available at nearly all Wal-Mart stores nationwide.

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Fizzy Lizzy Launches New Packaging and Two New Flavors: Red Hill Pomegranate and Gulf Coast Tangerin

NEW YORK, NY April 2007 — Fizzy Lizzy has introduced new packaging and added two new flavors to its line of sparkling juices: Red Hill Pomegranate and Gulf Coast Tangerine. The new packaging manages to be "hip, fun, elegant and sassy all at once" according to founder and CEO Liz Morrill.

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Celsius, Inc. Names Beverage Guru Erin Heit as Marketing Vice President

DELRAY BEACH, FL April 26 PRNewswire-FirstCall - Celsius Holdings, Inc. (OTC Bulletin Board: CSUH) the maker of Celsius(R), earth's first calorie burning soda and one of the hottest new beverages in the market, today announced it has selected Erin Heit for the position of Marketing Vice President.

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Vitazest Ready to Hit the Big Time in New York Area through Broad Distribution by Boening Brothers,

Lake Success, NY, April 27, 2007 - A new agreement between Triple A Products, the ‘Makers of Vitazest,' and Boening Brothers Inc. and sister company Oak Beverages, distributors of Miller beer and other popular beer brands such as Guinness, Yeungling, and Sam Adams, will make possible major increased distribution of Vitazest Vitamin & Fruit Enriched Water in New York City, Long Island and Upstate New York.

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Double D Beverage Launches Big Buzz Green Machine

was founded in May of 2005 and is the fastest growing independent beverage company in Canada. For additional information on the Buzz Energy brands visitwww.

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Breakthrough in Energy Drinks BioTechnology Removes Caffeine's Negative Side Effects

San Francisco, CA March 2007 - Amid increasing concerns about the high-levels of caffeine in the 4 billion dollar market of "energy drinks," Smart Energy Enterprises Inc. announced the launch of a pair of new SmartPower "smart" energy drinks with special ingredients that change the way the central nervous system processes caffeine, virtually eliminating its negative side effects.

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Circle K Expands Award Winning Energy Drink Line

Corona, CA March 22, 2007 - Circle K has announced the addition of two new flavors and a 24oz size to the award winning VIXEN ENERGY and TALON ENERGY drink brand line ups. The new line extensions will debut in April 2007, beginning with the Western US Division Circle K stores.

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Zola Açaí Power Juice Line Now USDA Certified Organic

SAN FRANCISCO, Calif. (Mar.

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airforce Nutrisoda Hosts Exclusive Chef Oasis Event for Star Chefs, Foundation Awards Nominees and F

Introduced in 2004, airforce® Nutrisoda®, targets on-the-go, nutritionally-aware people who also enjoy new experiences and discovering new products. Each of the eight flavors within the portfolio feature striking packaging and contain leading edge nutrients formulated to achieve a specific wellness benefit.

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vitaminwater Goes xxx

whitestone, ny (march 28, 2007) the ultimate in performance enhancement has hit the market. no, this has nothing to do with explicit adult content or anything ‘uncensored'.

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Froid Organic Beverages Gain National Distribution

Los Angeles - April 2, 2007 – Froid, LLC launched its line of innovative ready-to-drink (RTD) organic coffee beverages at the All Things Organic Trade Show and Expo in Chicago, Illinois in May, 2006. Nearing the one year anniversary of the product launch, Froid has not only added a chai tea flavor, but also gained national distribution within the year.

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A Change Is In The Wind! New USDA Organic Drink Provides a Gust of Energy to the New Functional Wate

Phoenix, AZ (April, 2007) - The creators of popular drink Aloe Splash, kick up their aloe prowess several notches by introducing, the first line of USDA certified organic drinks that harnesses the power of super nutrient Aloe Vera and infuses it with exotic, naturally flavored water. Aloe Breeze's refreshing taste, nutritional benefits and organic purity make it a leading contender in the new functional waters category.

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Ardea Beverage Company Builds Senior Sales Management Team

Introduced in 2004, airforce Nutrisoda, targets on-the-go, nutritionally-aware people who also enjoy new experiences and discovering new products. Each of the eight flavors within the portfolio feature striking packaging and contain vitamins and minerals formulated to achieve a specific wellness benefit.

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Bravo! Brands Inc. Expands Milk Into Two New Categories With Introduction of First Milk-Based Sports

NORTH PALM BEACH, FL - April 3, 2007 - Bravo! Brands Inc. (OTC Bulletin Board: BRVO ), a brand development and marketing company that promotes and distributes vitamin-fortified, flavored milk drinks and other beverages, announced today that it will expand milk into two new categories by entering the large and fast growing sports and energy drink markets with milk-based products.

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Fashion Gets Caffeinated: Bawls Guaranexx Announces Launch of the Ultimate Fashion Experience

Metropark, a Los-Angeles based specialty store chain, is the decisive lifestyle shopping destination for today's trendsetting young adults, blending fashion, music, and art to offer a rare and inspiring shopping experience. Part club, part street boutique, Metropark is fast becoming famous for its carefully edited multi-brand fashion assortment and dynamic atmosphere.

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Triple A Products is Proud to Introduce Vitazest “Vitamin Enriched Green Tea,” the Newest Addition t

Boca Raton, FL, April 5, 2007 - This month, Triple A Products, LLC will introduce to the market the first flavor in a series with its upcoming Vitazest "Vitamin Enriched Green Tea." Vitazest is ready to jump into the ready-to-drink tea market which recorded roughly $4 billion in sales last year in the US market alone.

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Where No FUZE Has Gone Before

ENGLEWOOD CLIFFS, NJ March 8 - Innovation has taken form on Brand FUZE. Manufacturers of the fastest growing non-carbonated beverages in the industry unveil a new PET bottle in the iconic FUZE bottle shape.

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Hint Essence Water and Disney Partner to Promote Healthy Beverages

SAN FRANCISCO (March 2007) – This month Hint Inc., maker of all-natural, great tasting Hint essence water without sugar, preservatives or anything artificial, launches its second major promotional tie-in with a Disney film.

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Crayons, Inc., Unveils its All-Natural SugarGuard™ Protection System

March 9, 2007 - Crayons, Inc., the marketers of Crayons® Fruit Juice Drinks, is introducing at the March 9-11, 2007 Natural Products Expo in Anaheim, CA, its new line of all-natural, refreshing beverages made with the innovative SugarGuard™ Protection System.

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TrimWater Launches in New York City and Metropolitan Area With enhanced Water Distributed by Boening

New York City, March 12, 2007 – Lifestyle Beverages Inc. today announced an agreement with Boening Brothers Inc.

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Hansen Beverages Launches New RTD Natural Real Teas

Hansen's new variety of premium ready to drink teas has just been introduced to the public. Inside every bottle of Hansen's Natural Tea, Each bottle of tea is lightly sweetened with pure cane sugar and contains 75 mg of EGCG (Epigallocatechin Gallate), a natural and powerful antioxidant.

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Carmelo Anthony's C1.5 Extreme Energy Drink Arrives in Denver

Chicago, IL (March 12, 2007) - After months of anticipation, Carmelo's C1.5 Energy Drink has made its way west to Denver.

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Vault Red Blitz™ Expands Powerful Vault™ Brand

ATLANTA, March 12, 2007 – VAULT RED BLITZ™ blasts into stores this week, riding the rocket of success scored by last year's powerful launch of VAULT™ and VAULT ZERO™. The new flavor features a citrus base injected with berry flavor and is designed to attract a broader set of consumers to the popular brand.

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airforce Nutrisoda Boards The Style Bus

MINNEAPOLIS, (March 13, 2007) - airforce® Nutrisoda® announced today that it will be one of the featured products on The Style Network's "Style Bus" tour. The Style Bus will be coming to local communities in Atlanta, Dallas, Houston, San Diego, Nashville, St.

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All-Natural Hint Essence Water Recognized by Leading National Nutrition Group

SAN FRANCISCO (March 2007) - In 2005, San-Francisco based mother of four, Kara Goldin, developed all-natural Hint essence water in response to the countless juice and soda offerings lining supermarket shelves and the eruption of a new beverage competition based on dubious functional claims (gives you energy, calms you down, makes you smarter, protects you from disease). She wanted something simple, delicious and, most importantly, something healthy to give her family.

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Guayaki Announces New Organic Yerba Mate Fusions

Sebastopol, California (March 14, 2007) - Guayaki is pioneering the future of beverages with three new Organic Yerba Mate Fusions: Pure Endurance; Pure Passion; and Pure Mind. These innovative functional drinks celebrate the South American rainforest tradition of handcrafting health-enhancing infusions of yerba mate (mah-tay) and medicinal herbs.

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Cott Corporation Appoints David Gibbons to its Board of Directors

TORONTO, March 15, 2007 - Cott Corporation (NYSE:COT; TSX:BCB), the world's largest retailer brand soft drink provider, announced today the appointment of David T. Gibbons to its Board of Directors.

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IZZE Beverage Company Introduces New IZZE esque™ at Expo West

BOULDER, Colo. (March 9, 2007) — IZZE Beverage Company, the leader in the sparkling juice category, will launch its first brand extension, low calorie, nothing artificial IZZE esque™, at the Natural Products Expo West in Anaheim, Calif.

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Carmelo Anthony's C1.5 Extreme Energy Drink a Real All-Star

Chicago, IL (February 12, 2007) – As Carmelo Anthony finally gets the nod for the All-Star Game in Las Vegas, so does his new energy drink which will become available there for the first time this week. IMG, the company behind C1.

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Zest in the Fest: VitaZest was handed out to thousands at the 8th Annual Garlic Fest in Delray Beach

Boca Raton, FL, FEBRUARY 20, 2007 — VitaZest Vitamin & Fruit Enriched Water was tasted by guests at the 8th Annual Delray Beach "Garlic Fest." The food festival was well attended by thousands on Friday through Sunday, February 16, 17, and 18.

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Ardea Beverage Company Creates First Commercial for airforce Nutrisoda

Today, Ardea Beverage Company, announced the airing of the first commercial series for its airforce® Nutrisoda® brand. The commercials will debut this week in three markets including Minneapolis, Minn.

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LIV™ Sports Drink Now at Gourmet Garage

Princeton, New Jersey - February 20, 2007 – LIV™ Sports Drink continues to blanket Manhattan, announcing that it is now available at Gourmet Garage. Other premier retailers already carrying LIV include Eli's Manhattan, The Vinegar Factory, Dean & DeLuca, The Garden of Eden, Grace's Marketplace, Food Liberation Market, Elm Health and Yura! LIV was just introduced in the Summer of 2006.

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Republic of Tea and LUNA Launch Iced Tea for Women

NOVATO, CALIF., (February 20, 2007) – Two San Francisco Bay Area brands -- The Republic of Tea and LUNA -- collaborate to create the first line of organic bottled Nutritional Iced Tea For Women.

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Javapop, Inc. Launches USDA Organic, Free Trade Certified Coffee Soda Nationwide

Woodstock, VT, February 27, 2007 - JavaPop, Inc., the creators of the first Organic, Fair Trade Certified coffee soda, is pleased to announce its nationwide launch.

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Global Beverage Solutions, Inc. Completes Acquisition Of Wholly Owned Subsidiary of XStream Beverage

Global Beverage Solutions, Inc. (OTCBB:GBVS) ("Global Beverage") today announced it has completed the acquisition, pursuant to a merger transaction, of XStream Beverage Network of Maryland, Inc.

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Red Bull Sues Bar Owner Who's Expanding Holdings

February 28, 2007 - Rochester, (N.Y.) – The maker of the popular energy drink Red Bull is suing an Upper East End bar owner.

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Metromint Launches Orangemint & Lemonmint to Natural Channel at Natural Products Expo West

Intensely exhilarating, immediately cooling. Peppermint comes on strong with a bold taste.

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Hedinger Brands, LLC purchases Dad's Root Beer®

JASPER, IN, - Hedinger Brands, LLC, an Indiana limited liability company located in Jasper, IN, purchased the Dad's Root Beer, Dr. Wells, Bubble Up and SunCrest brands from The Monarch Beverage Company, Inc.

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Whole Foods Market Unveils 'Message of Love' in a Bottle for Valentine's Day

LOS ANGELES (January 29, 2007) As of January 29, Whole Foods Market is displaying a unique beverage from Aquamantra: I AM LOVED, Energy-Enhanced Natural Spring Water originating from San Diego's Mt. Palomar.

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Tempest Tea Announces 2 New Partner Distributors

March 2007 Dallas - TX - Tempest Tea, the market leader in premium quality Organic/Fair Trade premium teas, recently unveiled their innovative energy shot, a green tea based highly caffeinated power boost. The first one of its kind on the market, it has appreciated an enormous response.

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Metromint Announces Kevin McClafferty as Senior Director of Sales

SAN FRANCISCO, CA -Metromint (www.metromint.

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Pepsi-Cola and Sierra Mist Suit up for the Super Bowl

PURCHASE, NY January 30, 2007 - The country's biggest sporting event will feature two of the country's most popular beverage brands as Pepsi and Sierra Mist share the spotlight on Super Bowl XLI, February 4 on CBS. Pepsi-Cola will present the Super Bowl Halftime Show starring superstar Prince and Sierra Mist will debut three new 30-second spots from its popular "It's That Refreshing" campaign.

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Wired Energy & Twisted Chopper in Xbox 360 'Crackdown'

January 19, 2007 – Everett WA - Unique Beverage Company, LLC announced that WIRED Energy Drinks and TWISTED CHOPPER Energy Drink will be the exclusive beverages displayed on billboards throughout the new Xbox 360 video game "Crackdown." The video game is scheduled for release in North America on February 20, 2007.

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Enviga Makes National Debut

ATLANTA, Feb. 5 - Beginning this week, Enviga, the sparkling green tea proven to burn calories, will start appearing on store shelves across the U.

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Cott Announces Appointment of Thomas J. Aruffo as Chief Information and Shared Services Officer

TORONTO, February 6, 2007 - Cott Corporation, the world's largest retailer brand soft drink provider, is pleased to announce the appointment of Thomas J. (TJ) Aruffo as Chief Information and Shared Services Officer, effective immediately.

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Ball Packaging Europe Launches an Innovative Packaging Solution

Ratingen, Hamburg and Milwaukee, WI - 2nd February 2007. It couldn't be fresher: Beverage can maker Ball Packaging Europe is launching the FreshCan in Europe for the first time.

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Cherry Coke To Debut New Can Designed by Jay-Z's Lifestyle Apparel Brand Rocawear

ATLANTA, Feb. 6 - Cherry Coke has joined forces with the design team from Rocawear, the trend-setting apparel brand founded by hip-hop icon Shawn "Jay-Z" Carter, to create an eye-catching new appearance for the brand.

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SPIKE® Shooter launches into Hardcore Energy Drink Category in Colorado, Northern California

COLORADO SPRINGS, CO - (February 7, 2007) - In the highly competitive energy drink market, SPIKE® Shooter (SPIKEshooter.com) has launched in its first two areas of targeted distribution, Northern California and Colorado.

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Clearly Canadian Acquires Eastern Canada's Leading Organic Snack Company

VANCOUVER, BRITISH COLUMBIA, February 7 - Clearly Canadian Beverage Corporation is pleased to announce it has acquired DMR Food Corporation. Operating under the name Sweet Selections, DMR is the leading seller of organic and natural snack foods in Eastern Canada.

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Love is in the Air...and in the Water Too!

February 9, 2007 - With Valentine's day just around the corner, love is in the air, and in the water, too. H2Om LLC, the producers of H2Om water with intention, announced exciting details regarding the expanded distribution and availability of the world's first "interactive" natural spring water.

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Steaz® Energy™ Receives NBJ Product Merit Award

The Healthy Beverage Company is proud to announce that they are the recipient for a Product Merit Award from the Nutrition Business Journal for the world's first and only USDA Organic and Fair Trade Certified energy drink, Steaz® Energy™! Go tohttp://nbj.stores.

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Xyience® Launches First Online Video Social Community Around High Energy Lifestyle and Launches Xene

(Las Vegas, NV) — February 12, 2007 — Xenergy™, the official energy drink of the Ultimate Fighting Championship®(UFC®), officially launched its MyXenergy™ (www.myxenergy.

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XYIENCE® Inc. Announces Financing and Bolstered Executive Leadership

Las Vegas, NV (January, 2007) – XYIENCE Inc. announced that it has strategically aligned itself to continue moving forward toward its goal of becoming a worldwide brand leader by securing financing for future growth and strengthening the company's senior management.

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Professional Bass Fishing's Brightest Young Super Stars Sign Cheetah Energy Drink Endorsement Deal

January 2007 - City Ice Beverages, Inc. has signed professional bass fishing superstars Ish Monroe and Gabe Bolivar to the company's roster of premier athletes endorsing Cheetah Energy Drink.

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Southern Wine and Spirits to Distribute Entire Line of Who's Your Daddy Energy

SAN DIEGO - January 16 - Who's Your Daddy Inc. announced that Southern Wine and Spirits has officially begun distributing the Who's Your Daddy "King of Energy"(TM) Drinks throughout the state of Nevada.

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airforce Nutrisoda Announces Fresh Air College Tour

MINNEAPOLIS, (Jan. 17, 2007) – airforce® Nutrisoda® announced today that they will be kicking off the Fresh Air Tour, a national college music tour advocating new music and social activism.

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airforce Nutrisoda Introduces the First Soda with Fiber

MINNEAPOLIS, (Jan. 2007) – airforce® Nutrisoda® introduces another beverage breakthrough at the Winter Fancy Foods in San Francisco.

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Metromiont Adds Two Varieties to its Already Successful Lineup

SAN FRANCISCO, CA – Metromint (www.metromint.

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Nutrisoda Receives Exemption From USDA 'Soda Water Category'

airforce Nutrisoda today announced that five beverages in their line of sodas has received exemption from the "soda water category" of the "foods of minimal nutritional value" as defined in 7 CFR Part 210.11 (a)(2) and Part 220.

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CARPE DIEM Beverages Redefine the Functional Bottled Water Landscape in North America

SANTA MONICA, CA - January 2007 - AMI Brands, LLC(www.amigrp.

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Out With the Old, In With the New: New Leaf Launched with New and Improved Look!

Orangeburg, NY, January, 2007 - The New Year brings with it a new look for New Leaf beverages. Recently offered in an exciting shrink sleeve to enhance its original pressure sensitive label, New Leaf has gone one step further with an entire identity change.

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Bottled Water Comes to Life - Introducing Aquafina Alive

PURCHASE, N.Y. - Jan 23, 2007 - Aquafina, the number one brand of bottled water in the U.

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Drink to Your Health: ONE Natural Experience Introduces O.N.E.™ Amazon Açaí: Grow Line of “Better fo

Los Angeles and San Francisco – Jan. 2007 – at the Winter Fancy Food Show, O.

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The Switch Beverage Company Pioneers New Category—Hybrid Juice/Soda

STAMFORD, Conn., January 2007 – The Switch Beverage Company has created a new beverage category of better-for-you beverages that have 100% of what consumers want and 0% of what they don't.

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Hiball Energy Launches Its New Website and a New Sparkling Grapefruit Flavor to Its Line of Naturall

San Francisco, CA - Jan. 26, 2007 - Todd Berardi, Founder of Hiball Inc.

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Clearly Canadian Launches Highly Anticipated Natural Enhanced Waters; Three New Product Lines Target

January 26, 2007 - VANCOUVER, British Columbia - Clearly Canadian Beverage Corporation is pleased to announce the launch of our new non-carbonated Natural Enhanced Waters: dailyEnergy, dailyVitamin and dailyHydration, a certified organic essence water. These new Natural Enhanced Waters are low or zero-calorie, flavorful, health conscious offerings with no preservatives or artificial sweeteners.

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Big Earth Brands Ltd. Announces the Official North American Launch of Vital Lifestyle Water, a Truly

CALGARY, AB - Big Earth Brands Ltd., is pleased to announce to the official North American launch of Vital Lifestyle Water.

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Los Angeles Beverage Company, Mojo Sciences, Launches Mojo Energy Drink™

Los Angeles, CA – January 04, 2007 – Mojo Sciences, a division of privately held beverage company Rocus, Inc., announced today the launch of its pilot beverage, Mojo Energy Drink™.

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Tropicana Offers First National Orange Juice with Omega-3s

CHICAGO (January 5, 2007) - Tropicana is taking cardiovascular health to heart. Tropicana Products, Inc.

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airforce Nutrisoda Announces T-Shirt Design Contest Winners for “Style Conscience” Campaign

MINNEAPOLIS, (Jan 2007) – airforce® Nutrisoda® announced the winners of the "Style Conscience" t-shirt design contest to support Dress for Success, a non-profit organization promoting economic independence for disadvantaged women. Anna Hoychuk, of Mercer Island, Wash.

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Have a Healthy & Happy NUI Year!

Los Angeles, CA (January, 2007) – Everyone wants healthier drink choices for kids! Catch a low-sugar big wave of nutrition from Nui Kid Water. Nui ("new-ee") means big and abundant in the Pacific Islands.

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Energy Drink Innovator BooKoo Beverages Raises the Bar with New Energy Juice

DALLAS, Jan. 10, 2007 - BooKoo Beverages announces the release of one of the highest-juice-content energy drinks on the market.

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LIV™ Sports Drink Launches “Truth” Outdoor Media Campaign

Princeton, New Jersey - January 10, 2007 – Building on consumer and retail excitement, LIV Natural, the innovative new sports drink, continues to make big waves. Comfortable in its upstart status, it continues to differentiate itself in the competitive but varied sports drink category.

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Who's Your Daddy Selected as Official Energy Drink Sponsor of the Golden Globe Gift Suites

SAN DIEGO - January 12, 2007 - Who's Your Daddy, Inc. announced that the Who's Your Daddy "King of Energy" Drinks, in association with GBK Productions Inc, have been selected as the official energy drink sponsor of the Golden Globe Gift Suites Award Program in conjunction with the annual Golden Globe Awards.

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$100,000 Pepsi Can and Super Bowl Tickets for Life up for Grabs at Super Bowl XLI

PURCHASE, N.Y., January 11, 2007 - During the nation's most-watched TV event, football fans will have the chance to win a one-of-a-kind Super Bowl edition Pepsi can and tickets to the biggest game of the year - for life.

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Pepsi-Cola Unveils New Global Look

PURCHASE, NY - January 12, 2007 - Beginning in February, Pepsi-Cola will reach out to consumers in a different way than ever before. Pepsi will connect with consumers via a global brand restyle - a 360-degree marketing campaign that will be reflected all over the world on TV, radio, in print, packaging and online.

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New BAZZA High-Energy Tea is First to Launch Nationally - and First to Have Zero Calories

LOUISVILLE, CO - January 2007 - BAZZA High-Energy Tea, the first zero-calorie high-energy tea, is available today in stores all across the nation. Made with all-natural energy ingredients, green tea antioxidants (including EGCG), and zero calories, BAZZA is designed for today's active lifestyle.

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LIV™ Sports Drink Adds Eli's and Vinegar Factory To Its Strong New York Retail Distribution

Princeton, New Jersey - January 17, 2007 – LIV™ Sports Drink continues to create excitement in Manhattan, announcing today that it will now be available at Eli's Manhattan and The Vinegar Factory. This is in addition to LIV's outstanding current roster of Dean & DeLuca, The Garden of Eden, Grace's Marketplace, Food Liberation Market, Elm Health and Yura.

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Julie Roberts Joins Fuze!

Englewood Cliffs, NJ, January 17, 2007 — Hot off the charts and now hot off the press- one of Country's newest sensations, Julie Roberts, has signed on as spokesperson for FUZE Healthy Infuzions Beverages. The "Feel Good, Look Good" beverage company is pleased to announce this partnership with the dynamic songstress.

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glacéau launches a new vitaminwater variety!

whitestone, ny (december 13, 2006)- glacéau®, makers of vitaminwater®, smartwater® and fruitwater®, announced the introduction of its latest variety: charge. charge is a nutrient enhanced lemon-lime vitaminwater with more key electrolytes than leading sports drinks plus b vitamins for the ultimate performance enhancement, all with no sodium.

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Dry Soda Co. Opens New Company Store and Headquarters

SEATTLE (December 14, 2006) – DRY Soda Co. announces the opening of its new Seattle-based company store and headquarters in the historic Pioneer Square neighborhood, blocks from Qwest Field and Safeco Field.

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Vitazest® Vitamin & Fruit Enriched Water® Now Available in New Jersey Through Marz Beverage

Boca Raton, FL — (December, 2006) — Vitazest® Vitamin & Fruit Enriched Water®, a product of Triple A Products, LLC, will be distributed in Northern New Jersey by Marz Beverage Distribution, Inc. of Paterson.

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Gemini Alliance Launches New Beverage Category

NEW YORK – Dec. 18, 2006 – Whether it's drinking a cocktail, having a cigarette or flying on a plane, many lifestyle activities can deplete a person's body of important nutrients.

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airforce Nutrisoda Flies Into Unaccompanied Minors World Premiere

MINNEAPOLIS, (December 2006) airforce® Nutrisoda® was the beverage of choice at the red carpet premiere and after party for the premiere of"Unaccompanied Minors", Warner Bros. Pictures' holiday comedy release.

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Doctor Recommended Sanfaustino Natural Calcium Water Introduces Plastic Bottles

FAIRFIELD, NJ (January 2, 2007) – Sanfaustino Natural Calcium Water has launched a new line of plastic (PET) bottles. Now available in ½ Liter and 1 Liter 4 pack shrink wrapped bundles in five unique all natural and calorie free flavors, Original, Lemon, Mandarin Orange, Lime, and Raspberry Lime, all natural Sanfaustino is the only bottled water considered a Good Source of Calcium by the US FDA and recognized by the National Osteoporosis Foundation (www.

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Malava Beverages Debuts Malava™ Relax, The World's First “Anti-Energy Drink™

Newport Beach, CA (December 20, 2006) – Claiming a market position between the heady jolt of energy drinks and the nutritional promise of fruit-based beverages, Malava Beverages, LLC has announced the consumer rollout of, the world's first natural juice drink enhanced with Kava and essential vitamins. Malava Relax, which sells for a suggested retail price of $1.

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Socko Energy Packs a Punch in Rocky Balboa

Los Angeles (December 20, 2006) – Continuing the brand's move toward gaining increased exposure throughout the U.S., Socko Energy will be featured prominently throughout Rocky Balboa, the sixth and final film in the Rocky franchise, which hits theatres this week.

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Tully's Coffee Launches New, Improved Website

SEATTLE, WA. (December 26, 2006) – Tully's Coffee Corporation (Tully's), a fully handcrafted coffee roaster, announces the launch of its new and improved website.

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Coca-Cola Hopes New Museum Will Boost Corporate Brand, Image

Dec. 26 - Coca-Cola wants to do more than talk about branding, its heritage and the different international variations of its colored sugar water when it opens its new museum in May.

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Bravo Brands Teams Up with Diabetes Research Foundation

NORTH PALM BEACH, FL - January 03, 2007 - Bravo! Brands Inc. (OTC Bulletin Board: BRVO- News) and the Diabetes Research Institute Foundation announced an expanded partnership that will help consumers identify 3MUSKETEERS Slammers Chocolate Milk and Bravo! Blenders as healthier, great-tasting beverage options.

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Pyramid Breweries Announces Sale of Thomas Kemper Soda

Pyramid Breweries Inc. (Pyramid) (NASDAQ:PMID) announced the sale of the Thomas Kemper Soda brand to The Kemper Company, a new company formed by Adventure Funds, a Portland-based equity investment fund.

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What's the Buzz? Steaz Energy Introduces the First USDA Organic and Fair-Trade Certified Energy Drin

NEWTOWN, PA Jan 03, 2007 - Energy drinks are a hot commodity in the US, with over $3 billion in sales in just 9 years. Unfortunately the popular energy drinks -- full of high fructose corn syrup, artificial sweeteners, and artificial colors, flavors and preservatives -- have left the millions of healthy, natural consumers behind.

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